How to Build a Strong Team in Network Marketing – 34 Steps Checklist

Building a strong team and surrounding yourself with winning employees is the key to success in many businesses.

In network marketing, this is even more true. But how to achieve it?

To get your business started, focus on some universal principles. We have collected them in the 34 points of our checklist.

Always keep them in mind when you set out to build a network marketing team.


  • A network marketing team is a group of individuals who work together to promote and sell a company’s products or services and earn commission from their sales as well as the sales of their team.
  • Building a winning network marketing team is essential because it allows individuals to leverage the efforts and skills of others to achieve greater success, provides support and motivation, and creates a sense of community.
  • To create a robust network marketing team, recruit suitable people, offer continuous training and support, establish clear goals and expectations, cultivate a positive team culture, and motivate and reward team members for their contributions.

What is a network marketing team?

In the world of network marketing, a team is a bunch of people who are working together towards a common goal. 

The team members may or may not be in the same location, but they all have the same vision for their business and use their knowledge and skills to achieve that vision.

The purpose of a network marketing team is to help each other grow their businesses by sharing information, resources, and support. The members of this team act as mentors for one another and help each other reach their goals.

Why is it essential to build a winning network marketing team?

The first thing that comes to mind when you think about building a winning network marketing team is that it will help you to reach your goal. 

That is true, but there are other benefits as well. 

A strong network marketing team will be able to promote the company and its products, which means that they will help you gain more customers and earn more profits.

It also means that they can refer people to your business when they are looking for an opportunity in network marketing. 

This means that if you have built a good reputation as someone who knows what they are doing, people will trust what you say about the business opportunity and want to join you.

How to build a strong team in network marketing – Checklist

Building a strong network marketing team does not happen overnight or even over one year; it takes time!

Try to be persistent and well-organized in your step-by-step plan. And follow these tips:

1. Have a clear vision

You need to have a clear vision of what your business will look like before recruiting people.

You should know exactly who you want to work with and how they will help you achieve your goals.

If you don’t have a clear vision, you won’t be able to recruit the right people and waste time trying to find them.

2. Get feedback

Once you’ve got a good idea of who you’re looking for, get feedback from your friends and family.

Ask them if they think anyone would be interested in joining your company and whether they’d recommend someone else to join.

You may even ask them to send you their contact details so you can reach out to them directly.

3. Set realistic expectations

If you set unrealistic expectations, then you might not only lose potential recruits, but you could also upset existing members of your team.

Ensure you understand what the job entails, what kind of lifestyle it involves, and what’s expected of you.

Don’t expect to make any money immediately; instead, focus on building relationships and ensuring everyone feels valued.

4. Be patient

It takes time to build a successful network marketing business. You need to spend plenty of time networking and meeting new people.

Once you’ve built up a strong base of contacts, you can begin recruiting others.

However, you shouldn’t rush into anything. Take your time and build trust before asking for referrals.

5. Offer something unique

People love getting free stuff!

So, offer something unique to those who sign up to become your distributors. Give them something to stand out from the crowd, whether it’s a discount code, free samples, or exclusive offers.

6. Provide ongoing training

Your team should regularly update everything from sales techniques to product knowledge.

If you provide excellent customer service, your customers will refer you to their friends and colleagues.

And, if they feel appreciated and cared for, they’ll keep coming back to buy again and again.

Build a team in network marketing: ongoing trainingPin

7. Give them incentives

Rewards motivate people to take action. Incentives can be anything from discounts to cash prizes. But remember to treat each person equally. Everyone deserves recognition for their hard work.

8. Know where you’re going

Once you’ve got a clear vision of your end result, you’ll need to figure out where you’re headed.

Are you looking at building a six-figure income?

Or maybe you just want to make some extra money while working from home.

Either way, you need to know what you’re shooting for before you get started.

9. Keep learning

Don’t stop learning once you hit your stride.

There’s always something new to learn about network marketing; you never know when you might encounter a gem of information.

Read books, and attend courses.

Plus, the more you know, the more successful you’ll be.

10. Stay motivated

Motivation isn’t enough. In order to stay focused and committed to reaching your goals, you need to have drive.

Find someone who inspires you and follow their lead.

11. Have a plan

Planning is the first step toward success. You need to have a clear vision of what you want to achieve and how you will get there.

If you don’t know where you’re heading, you won’t progress.

Build a network marketing team: have a planPin

12. Know yourself

It takes time to learn who you are. Once you understand yourself, you can work on your weaknesses and strengths and use these insights to improve your performance.

13. Focus on the task at hand

Don’t let distractions distract you from your goals. Make sure you stay focused on the tasks at hand. When you focus on what matters, you’ll get more done.

14. Take breaks

Take regular breaks throughout the day. Sometimes we tend to overwork ourselves without realizing it. So take some time off and relax.

15. Get on Social Media and use them wisely

Many people go first on social media to learn about products and services. Start posting regularly on Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn, and others. 

Post content related to your niche and share links to helpful articles and videos. Be active and engage with your followers.

NOTE- Social media platforms can help you connect with people around the world. However, they can also cause distraction. Make sure you only use them to promote your business.

16. Know Your Product

You need to know what you’re selling before building your team. 

How will you attract people if you don’t know what you’ll be promoting? 

You should know at least the product or service you want to sell. If you don’t know much about it, then research it online. Find out everything you can about your product, including its pros and cons, negative reviews, and anything else you can find.

17. Define Your Team

Who are you going to recruit? Who will join you in your venture? Think about who would make a good fit for your company.

Look for someone who shares your values and vision. Someone who wants to work hard and succeed.

How to build a team in network marketingPin

18. Create A Winning Sales Pitch

What makes your product unique? Why should people buy from you instead of your competitors? What sets you apart from everyone else?

Use these questions to create a compelling sales pitch. Practice it over and over until you get it just right.

19. Build Relationships

The best way to build relationships is to help others. Share helpful information and offer advice whenever possible.

Helping others gives you credibility and trustworthiness, and people appreciate being helped.

20. Do actual networking

Networking is a great way to meet potential customers and partners.

Attend events related to your industry. Join groups on social media sites. Ask friends and family members if they know anyone who could use your product or service.

21. Build trust

People join network marketing companies based on trust. Your reputation is your number one asset. Treat others with respect and always act professionally.

22. Get organized

Make sure you stay organized and follow up regularly. Create systems to help you remember tasks and deadlines.

23. Don’t be pushy

It is not necessary to tell everyone everything about your business. People will respect you if you inform them about your progress without being pushy.

How to build a strong team in network marketingPin

24. Don’t take shortcuts

Try it first if you think something will save time, money, or effort. But if you find out later that it was a mistake, you could lose a lot of time trying to fix it.

25. Make mistakes

Don’t let perfectionism hold you back. Everyone makes mistakes. Learn from them and move on.

26. Make sure everyone knows their role

Every member of your team should be aware of their responsibilities.

If you are going to start a business, make sure that everyone understands their roles in the company.

The person who takes care of accounting should understand how to handle finances, while the salesperson should know about customer service. Everyone should know what they do best.

27. Know your limits

Know your strengths and weaknesses.

Are you good at writing? Then write down ideas for your business.

Are you great at talking to people? Then find someone good at networking and ask them to help you.

There is no point in trying to do everything. Choose your skills wisely.

28. Create a culture of accountability

You have to make sure everyone knows what they’re accountable for. If you want people to succeed, you have to hold them responsible.

When you start holding someone accountable, you’ll find out who’s really committed to success and who isn’t.

How to build a winning team in network marketingPin

29. Make sure you and your team have clear goals

You should always set clear goals for yourself and your team members.

Goals help you stay focused and keep you motivated. Without goals, you’re just going through the motions. So make sure you write down your goals clearly and post them where everybody can see them.

30. Be transparent

Be open and honest about everything. Let your team know how much money you’ve earned, how much you spent, and how you plan to earn even more.

Transparency builds trust and makes people feel comfortable around you.

31. Give credit where credit is due

Give credit whenever possible. People love to hear good news and appreciate it when others take the time to acknowledge their hard work.

32. Encourage feedback from your team

Encouraging feedback helps you improve as a leader and motivates your team. Ask questions and listen carefully to what your team has to say.

33. Set deadlines

Set deadlines for tasks and projects. Having deadlines gives you something to strive toward. Remember to give your team enough time to complete tasks on schedule.

34. Have fun!

If you don’t enjoy working together, you won’t work well. Find ways to have fun while building your business.

Don’t get caught up in work; focus on having fun and enjoying each other’s company.


What qualities should you look for when recruiting team members in network marketing?

Look for people who are enthusiastic about the product, have a strong work ethic, are coachable and willing to learn, and are motivated to build their own businesses.

How can you motivate your team members to achieve their goals?

Provide incentives such as bonuses, recognition, and rewards, and offer ongoing support and training to help team members stay motivated and on track.

How do you create a positive team culture in network marketing?

Encourage open communication, recognize team members’ accomplishments, foster a collaborative environment, and lead by example with a positive attitude.

What are some common challenges when building a network marketing team?

Some challenges include recruiting the wrong people, lack of motivation or commitment, difficulty retaining team members, and competition from other network marketing teams.

How can you measure the success of your team in network marketing?

Track key performance indicators such as sales volume, customer retention, team member retention, and overall team growth, and use this data to make informed decisions and adjust your strategy as needed.

Final thoughts

Network marketing is a field that relies heavily on the strength of your team. Your team is responsible for helping you reach your goals and promoting the company and products. 

Along these lines, we discussed building a strong network marketing team.
Feel free to comment below or contact us on Twitter if you want to discuss this topic further.


  1. Harvard Business Review – HBR is a trusted source of information on leadership and team building, offering research-based articles, case studies, and expert opinions.
  2. Entrepreneur – Entrepreneur offers resources and advice on team building, leadership, and other aspects of running a successful business, along with news and analysis on the financial landscape.

Leave a Comment