Decoding MLM Supplements: What You Need to Know


Network marketing / multilevel marketing and the supplement industry have always gone hand in hand.

Let’s find out why and what so-called ‘MLM supplements really are.

Finally, we find out why to consider MLM supplements are good and why, instead, to consider they are unsafe.



Insights

  • MLM supplements are nutritional products sold through multilevel marketing companies, where individuals earn commissions by recruiting others to sell and consume the products.
  • Consumers should be wary of MLM supplements due to the lack of regulation and the potential for deceptive marketing tactics some MLM companies use.
  • While some MLM supplements may be legitimate, consumers should do their own research and consult with healthcare professionals before consuming any supplements sold through MLM companies.

What are MLM supplements?

When you hear the phrase “MLM supplements,” you might think that it refers to a company that sells nutritional and health products directly to consumers. While this is true, it’s not all-encompassing.

The direct selling industry is one in which companies hire independent contractors to sell their products or services door-to-door or from home.

Nutrition companies have been using this model for decades, and many of them have grown into multi-million dollar enterprises. In recent years, the number of nutrition companies offering MLM programs has grown exponentially, creating an entirely new category of products called MLM supplements.

So, what are MLM supplements?

MLM supplements are much like any other dietary supplement on the market: they’re made up of ingredients like vitamins, minerals, herbs, and/or other natural substances that claim to help improve health and/or performance.

While some MLM supplements offer no health benefits at all (and are therefore not considered dietary supplements), many of them do provide some benefit—but only when used as directed by a licensed medical professional.

What are MLM supplements?Pin

Types of Network Marketing / MLM supplements

The main macro-categories of MLM supplements in the market include:

  1. Wellness products
  2. Weight management
  3. Beauty products
  4. Nutritional supplements

Best-sellers MLM supplements

Among the main types of products that are part of MLM supplements, the top sellers are:

  1. Vitamins
  2. Green Tea
  3. Green coffee bean extract
  4. Aloe Vera
  5. Supplements containing digestive enzymes, probiotics, prebiotics 

Supplements market

In the present scenario, we see a shift from traditional pharmacies to online retailers. In fact, there are now over 50 million Americans without insurance.

This lack of coverage leaves many people unable to afford prescription medications. As a result, they turn to unregulated online sellers and even counterfeit drugs.

The rise of e-commerce has led to declining sales at brick-and-mortar stores. For example, according to Statista, in 2016, retail store sales fell by $2 billion compared to the previous year.

However, online shopping continues to grow, and it seems like another retailer announces plans to close down its physical location every week and focus solely on digital commerce.

This trend hasn’t escaped big-name pharmacy chains either. Walgreens recently announced that it would be closing up to 200 underperforming locations across the US. These closures could lead to job losses as well. In 2017 alone, nearly 40,000 jobs were lost at drugstores.

As a result, consumers are increasingly turning to online retailers such as Amazon, Walmart, and eBay. These retailers sell everything from vitamins to supplements to makeup. They also carry a wide variety of health products, including vitamins, dietary supplements, weight loss aids, skin care items, cosmetics, hair care products, pet food, and much more.

While these retailers don’t offer prescriptions, they do provide customers with access to a wide range of affordable health products.

Customers can purchase health products directly from the manufacturer or from third-party distributors. Most of these distributors are multilevel marketing companies.

Multilevel Marketing Companies and supplements

A multilevel marketing company sells its products through independent distributors who earn commissions based on what they sell.

Typically, a distributor pays a fee to join the company and purchases inventory upfront. Once the product is sold, they receive a commission.

MLM supplements pros and consPin

Reasons for the Success of Vitamin & Supplement Brands in Network Marketing

The main reason behind the success of the Health & Wellneslity-based MLM companies is that most of them are genuine. They sell real vitamins and supplements. Their products are safe and effective. And they have been doing it for many years now.

They don’t just talk about their products. They actually show how their products work. This creates trust among customers. As a result, their sales grow every single day.

In addition to that, they offer different types of membership plans. Some of them even give away free samples.

In this way, network marketing companies that sell supplements build customer loyalty while at the same time laying the groundwork for customers to become their distributors.

Reasons to be wary of MLM supplements

There are many pros to selling supplements from network marketing companies. But also several cons to consider.

Let’s look at the main ones.

1. There are several interactions between supplements

The Food and Drug Administration (FDA) regulates dietary supplements. However, it does not regulate how manufacturers label their products. Therefore, there is no requirement that a product must carry health claims. This makes it difficult to determine whether a given dietary supplement is safe or harmful.

Some people believe that taking too many supplements can hurt you, while others think certain combinations of nutrients could boost overall health.

There is evidence that some nutritional supplements can cause problems when used in combination with one another. These interactions include:

Vitamin A and vitamin D – Both are fat-soluble vitamins. They are stored in the body together. When both are present in high amounts, vitamin A can block vitamin D absorption.

B complex vitamins and iron – Each of these vitamins is water soluble. If you take too much iron, it can interfere with the absorption of calcium. Similarly, if you take too much folic acid, it can reduce iron levels.

Calcium and magnesium – Magnesium helps calcium enter cells. Too much calcium can prevent magnesium from doing its job.

Vitamin E and zinc – Zinc works with vitamin E to help maintain cell membranes. Excess vitamin E can deplete zinc.

Selenium and copper – Copper is needed for selenium to function properly. In fact, without enough copper, selenium cannot perform its antioxidant role.

2. MLM salespeople are not trained enough

The vast majority of multilevel marketing (MLM) sellers possess no training in nutritional science, yet, they are selling supplements.

How does that work?

Well, let me tell you what happens when someone buys from one of those companies.

They usually don’t know how much vitamin A, B12, or D there actually is in the product. They don’t care either because they didn’t buy it for health reasons. Instead, they bought it because they thought it sounded like something cool.

So, when they start feeling better, they think, “What did I just buy?” and they look up the ingredients online. Then they discover that the product contains things they have never heard of before. These include, but aren’t limited to, Vitamin K2, Selenium, Magnesium, Zinc, Boron, etc.

At this point, they are pretty frustrated. They want to know what went wrong. Why did they feel so great? Why did they feel sick afterward? Why wasn’t the product tested? What else could they have done?

There isn’t anyone to answer those questions. Because some companies don’t test their products enough, they don’t even train their salespeople to educate customers about nutrition. In fact, most of their reps don’t even know how many grams of protein there is in a serving size.

But, hey, they make money. So, they keep doing it.

NOTE – Obviously, not all distributors are unprepared, and not all companies behave this way. But be careful when you run into situations like the one described.

3. Industry regulation is minimal

The Food & Drug Administration doesn’t regulate dietary supplement manufacturers. They don’t even require companies to test their products before selling them.

As a result, consumers can buy supplements that are more or less effective than claimed on the bottle, contain ingredients not listed on the label, and bear incorrect labeling. In fact, some companies sell supplements without having any evidence that they work at all.

In addition to being unregulated, the supplement industry is also largely exempt from consumer protection laws.

For example, you can legally purchase supplements containing dangerous lead, mercury, or arsenic levels. And because of this, many people believe that the FDA is asleep at the wheel.

Are MLM Supplements legit? How can you understand if they are safe and reliable? (Video)


FAQs about MLM supplements

What are ‘MLM supplements’?

MLM supplements are nutritional products that are sold through a multilevel marketing (MLM) business model. MLM companies use independent distributors to sell their products, and these distributors earn commissions not only on their own sales but also on the sales made by the distributors they recruit.

Do MLM supplements work?

The effectiveness of MLM supplements varies from product to product, and some may work for certain individuals while others may not. However, it’s important to be cautious of some MLM companies’ exaggerated or false health claims and consult with healthcare professionals before consuming any supplements.

What is MLM weightloss?

MLM weight loss refers to the sale of weight loss products through multilevel marketing (MLM) companies. These products are typically supplements, or meal replacement shakes that are marketed as effective for weight loss and are sold by independent distributors who earn commissions on their sales and the sales of those they recruit.

Are MLM supplements safe to consume?

There is no clear answer as to the safety of MLM supplements since the FDA does not regulate them. Therefore, it’s important to do thorough research on the company and the specific product and consult with a healthcare professional before consuming any MLM supplement.

How do MLM supplements differ from other supplements on the market?

MLM supplements are typically sold through a multilevel marketing business model, where distributors earn commissions on their sales and the sales of those they recruit. While some MLM supplements may be legitimate, the lack of regulation and the potential for exaggerated health claims and deceptive marketing tactics make it important for consumers to be cautious when considering MLM supplements.


Final thoughts

In conclusion, MLM supplements are nutritional products sold through a multilevel marketing business model, and consumers should be wary of their effectiveness and safety.

While some MLM supplements may be legitimate, the lack of regulation and the potential for exaggerated health claims and deceptive marketing tactics make it important for consumers to do their own research and consult with healthcare professionals before consuming any MLM supplement.

It’s important to remember that MLM companies operate primarily for profit, and their primary goal is to recruit new distributors and generate sales rather than provide consumers with the best and safest products.

Therefore, consumers should exercise caution when considering MLM supplements and prioritize healthcare professional’s advice and recommendations over MLM distributors’ marketing claims.

Ultimately, making informed decisions about what supplements to consume is crucial for maintaining good health and well-being, and consumers should do their due diligence when considering any supplement, including those sold through MLM companies.

Resources

  1. The U.S. Food and Drug Administration (FDA) website provides information on regulations and warnings regarding dietary supplements, including those sold through MLM companies.
  2. The Federal Trade Commission (FTC) website offers consumer protection information and enforcement actions related to MLM companies and their marketing practices.
  3. The National Institutes of Health’s Office of Dietary Supplements provides scientific information and resources on dietary supplements, including those sold through MLM companies.
  4. The American Council on Science and Health (ACSH) is a nonprofit organization that promotes evidence-based science and health information, including articles and reports on dietary supplements and MLM companies.

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